Now, let’s talk about Issy and Co. – this beauty brand has gotten folks all stirred up, let me tell ya! Founded way back in 2019 by a smart young lady named Jasmine Chua, Issy and Co. came into the beauty market like a windstorm, with Jasmine herself wanting to shake things up for everyday people lookin’ for simple and easy makeup. She wanted her brand to feel real inclusive, so anybody could use it – don’t matter where you come from or what skin tone you got. Just slap some on, and off you go!
Now, when it comes to what makes Issy and Co. different, there’s a few things. First off, they keep everything vegan and cruelty-free, which is a fancy way of saying they don’t mess with animals, and there ain’t no animal products in their makeup. Plus, they’ve got this whole “preservative-safe” deal goin’ on, meaning the stuff they put in there won’t be all harsh on your skin. I’d say that’s important, ‘cause who wants to worry about chemicals while putting on a little color?
Now, their big hit product is this thing they call the “active skin tint.” Think of it like somethin’ that makes your face look good but also takes care of your skin at the same time. You get a little bit of makeup and a little bit of skincare all in one tube – now, isn’t that convenient? Makes it real easy, especially if you’re like me and don’t want to spend hours puttin’ on this and that.
And the shades! Oh my, folks say Issy and Co. really took their time pickin’ out colors that’ll work for all kinds of skin tones. Ain’t it nice when you don’t have to search high and low for a shade that actually suits ya? You just grab one, and boom – it’s like it was made just for you.
Now, when folks talk about Issy and Co., you hear all kinds of things. Some say the colors and shades are just what they needed, and they love how easy it is to apply, while others might mention that sometimes the quality don’t hold up in certain products. You know how it goes – can’t please everybody. But, for most, they find that Issy and Co. really lives up to what it promises: easy beauty that’s affordable and good to the skin.
What’s also makin’ Issy and Co. a favorite is how easy they are to find online. These days, you just go on Shopee or Lazada, and there it is. You ain’t got to hunt all over the place, especially now they got them sales days – 12.12 or whatnot – where you can grab their products at a real good price if you’re quick about it.
Now, they did go through a little change a while back. Used to be called Issy and Co., but now, they just go by Issy. Think they wanted to make the brand feel stronger and more confident, like a name that can stand on its own. Well, seems like folks didn’t mind the change none, as they just keep on buyin’!
In the end, Issy and Co. might just be one of those brands that keeps people talkin’. It’s the kind of makeup that don’t need all that fuss and feathers – just somethin’ you can use every day, feel good in, and move on with your day. Ain’t that what beauty should be about anyway?
Tags：[Issy and Co., vegan makeup, cruelty-free beauty, active skin tint, beauty brand, Shopee, Lazada, inclusive makeup, easy beauty]